Marketing Specialist Job Vacancy in UAE Sharjah
Posted date [2025-01-16]
(ID: 33169)
 |
TXM Manpower Solutions is a one-stop solution for your resourcing needs. With a valid \'on demand\' labour licence, we provide our clients with fast and reliable solutions, supplying the best quality talent into the UAE. |
Marketing Specialist
About the job
Job Description: Marketing Specialist
The Marketing Specialist is responsible for developing and executing marketing strategies to promote the company’s products and services. This role involves conducting market research, creating marketing campaigns, and collaborating with other teams to enhance brand awareness, generate leads, and drive sales.
Key Responsibilities:
1. Marketing Strategy and Planning
○ Develop and implement marketing plans to achieve business objectives.
○ Identify target markets and devise strategies to reach and engage them effectively.
2. Market Research and Analysis
○ Conduct market research to understand customer needs, preferences, and trends.
○ Analyze competitors to identify opportunities and refine marketing strategies.
3. Campaign Development and Management
○ Plan and execute marketing campaigns across various channels, including print, digital, and social media.
○ Monitor campaign performance and adjust strategies as needed to achieve goals.
4. Content Development
○ Create compelling marketing materials such as brochures, flyers, presentations, and online content.
○ Collaborate with graphic designers and content creators to produce high-quality visuals and messaging.
5. Brand Management
○ Ensure consistency in branding across all marketing materials and platforms.
○ Develop initiatives to enhance brand visibility and reputation.
6. Digital Marketing
○ Manage online marketing efforts, including social media, email marketing, and website updates.
○ Optimize content for SEO and coordinate with the digital marketing team to increase online presence.
7. Event Planning and Coordination
○ Organize and manage events, trade shows, and product launches to promote the brand.
○ Coordinate with vendors, partners, and internal teams to ensure successful execution.
8. Collaboration with Sales Teams
○ Work closely with sales teams to align marketing strategies with sales objectives.
○ Provide marketing support, such as lead generation materials and product promotions.
9. Budget Management
○ Plan and manage marketing budgets, ensuring efficient allocation of resources.
○ Monitor expenses and prepare reports on campaign ROI.
10. Performance Tracking and Reporting
○ Measure and report the effectiveness of marketing campaigns using key performance indicators (KPIs).
○ Provide insights and recommendations for future improvements.
Qualifications:
● Bachelor’s degree in Marketing, Business Administration, or a related field.
● Proven experience in marketing, preferably in the food or FMCG industry.
● Strong understanding of marketing principles and best practices.
● Proficiency in marketing tools and software, including CRM systems and digital marketing platforms.
● Excellent communication, organizational, and analytical skills.
● Ability to multitask, work independently, and meet deadlines in a fast-paced environment.
This role is ideal for a creative and results-driven individual who can design and implement marketing strategies to grow the company’s presence and customer base effectively.
About the job
Job Description: Marketing Specialist
The Marketing Specialist is responsible for developing and executing marketing strategies to promote the company’s products and services. This role involves conducting market research, creating marketing campaigns, and collaborating with other teams to enhance brand awareness, generate leads, and drive sales.
Key Responsibilities:
1. Marketing Strategy and Planning
○ Develop and implement marketing plans to achieve business objectives.
○ Identify target markets and devise strategies to reach and engage them effectively.
2. Market Research and Analysis
○ Conduct market research to understand customer needs, preferences, and trends.
○ Analyze competitors to identify opportunities and refine marketing strategies.
3. Campaign Development and Management
○ Plan and execute marketing campaigns across various channels, including print, digital, and social media.
○ Monitor campaign performance and adjust strategies as needed to achieve goals.
4. Content Development
○ Create compelling marketing materials such as brochures, flyers, presentations, and online content.
○ Collaborate with graphic designers and content creators to produce high-quality visuals and messaging.
5. Brand Management
○ Ensure consistency in branding across all marketing materials and platforms.
○ Develop initiatives to enhance brand visibility and reputation.
6. Digital Marketing
○ Manage online marketing efforts, including social media, email marketing, and website updates.
○ Optimize content for SEO and coordinate with the digital marketing team to increase online presence.
7. Event Planning and Coordination
○ Organize and manage events, trade shows, and product launches to promote the brand.
○ Coordinate with vendors, partners, and internal teams to ensure successful execution.
8. Collaboration with Sales Teams
○ Work closely with sales teams to align marketing strategies with sales objectives.
○ Provide marketing support, such as lead generation materials and product promotions.
9. Budget Management
○ Plan and manage marketing budgets, ensuring efficient allocation of resources.
○ Monitor expenses and prepare reports on campaign ROI.
10. Performance Tracking and Reporting
○ Measure and report the effectiveness of marketing campaigns using key performance indicators (KPIs).
○ Provide insights and recommendations for future improvements.
Qualifications:
● Bachelor’s degree in Marketing, Business Administration, or a related field.
● Proven experience in marketing, preferably in the food or FMCG industry.
● Strong understanding of marketing principles and best practices.
● Proficiency in marketing tools and software, including CRM systems and digital marketing platforms.
● Excellent communication, organizational, and analytical skills.
● Ability to multitask, work independently, and meet deadlines in a fast-paced environment.
This role is ideal for a creative and results-driven individual who can design and implement marketing strategies to grow the company’s presence and customer base effectively.
