 |
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon over 300 years combined experience and expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is equal parts creative agency, consultancy, and technology powerhouse.... |
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
As an Associate Director, Engagement Strategy, you will quarterback a human-centered approach to translating human empathy and an understanding of the world into meaningful and impactful experiences. We work to anticipate emerging opportunities at the intersection of people, culture, technology and business, identifying where to play and how to win for our clients. As an Associate Director, Engagement Strategy, you will lead by understanding the root of client business challenges, framing problems in unexpected ways, and providing inspiration and clarity through thought leadership. Engagement strategy is core to the VMLY&R Strategy & Insights practice, providing leadership across strategy, insights, and innovation.
Associate Director, Engagement Strategy often operate independently, leveraging a team of junior experience strategists and cross-functional CX teams to help drive projects. Associate Director, Engagement Strategy are expected to manage the investigation, synthesis and business impact of CX efforts. Like all strategists on our team, you'll be expected to inspire change through innate curiosity, a drive for impact, and an orientation that puts strategy into immediate action.
What you'll do:
Develop a deep understanding of our clients' customers' wants, needs, and behaviors across the full customer journey
Lead the development and orchestration of engagement and omnichannel strategy - connection of strategic goals to engagement priorities to channel specific strategies (e.g. social, CRM, website, paid media, apps, rep-delivered and more)
Ability to lead the translation of insights into strategies and tactics
Collaborate effectively with other strategists, Client Engagement, Medical, and Creative disciplines on business, brand and communications strategies
Develop strong client relationships as a key strategic and business partner
Strong understanding of various analytical frameworks and methodologies, and the ability to analyze and translate data into a concise story
Manage smaller client engagements and support the senior team in management of larger clients
Mentor junior strategists on strategy tools and processes, providing guidance and feedback for professional growth
Provide key support and partnership in leading key strategy deliverables by guiding the strategic direction in relation to our clients' brand development and marketing approach
Constantly seek to improve client work and actively analyzes client's challenges and opportunities
Challenge team to uncover innovative tools and ideas, and to pursue growth opportunities
Partner with Directors in workshop planning and proposals, development of measurement strategy and analytics approaches, execution of CX planning and tactical exercises, and content generation and presentation strategies
Participate in new business pitches including market research
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
As an Associate Director, Engagement Strategy, you will quarterback a human-centered approach to translating human empathy and an understanding of the world into meaningful and impactful experiences. We work to anticipate emerging opportunities at the intersection of people, culture, technology and business, identifying where to play and how to win for our clients. As an Associate Director, Engagement Strategy, you will lead by understanding the root of client business challenges, framing problems in unexpected ways, and providing inspiration and clarity through thought leadership. Engagement strategy is core to the VMLY&R Strategy & Insights practice, providing leadership across strategy, insights, and innovation.
Associate Director, Engagement Strategy often operate independently, leveraging a team of junior experience strategists and cross-functional CX teams to help drive projects. Associate Director, Engagement Strategy are expected to manage the investigation, synthesis and business impact of CX efforts. Like all strategists on our team, you'll be expected to inspire change through innate curiosity, a drive for impact, and an orientation that puts strategy into immediate action.
What you'll do:
Develop a deep understanding of our clients' customers' wants, needs, and behaviors across the full customer journey
Lead the development and orchestration of engagement and omnichannel strategy - connection of strategic goals to engagement priorities to channel specific strategies (e.g. social, CRM, website, paid media, apps, rep-delivered and more)
Ability to lead the translation of insights into strategies and tactics
Collaborate effectively with other strategists, Client Engagement, Medical, and Creative disciplines on business, brand and communications strategies
Develop strong client relationships as a key strategic and business partner
Strong understanding of various analytical frameworks and methodologies, and the ability to analyze and translate data into a concise story
Manage smaller client engagements and support the senior team in management of larger clients
Mentor junior strategists on strategy tools and processes, providing guidance and feedback for professional growth
Provide key support and partnership in leading key strategy deliverables by guiding the strategic direction in relation to our clients' brand development and marketing approach
Constantly seek to improve client work and actively analyzes client's challenges and opportunities
Challenge team to uncover innovative tools and ideas, and to pursue growth opportunities
Partner with Directors in workshop planning and proposals, development of measurement strategy and analytics approaches, execution of CX planning and tactical exercises, and content generation and presentation strategies
Participate in new business pitches including market research
