Assistant Brand Manager – Mono Brands Common Division – GMG – Dubai, UAE
Posted date [2025-11-02]
(ID: 38709)
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GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, home, properties and logistics sectors. On a mission to inspire others to live well and win in ways that make the world better. |
Assistant Brand Manager – Mono Brands Common Division – GMG – Dubai, UAE
Position Overview
GMG is seeking a detail-oriented and commercially driven Assistant Brand Manager to support its Mono Brands Common Division in Dubai. This role focuses on executing brand strategies, analyzing performance, and ensuring brand consistency across all retail, e-commerce, and wholesale channels. The ideal candidate will possess a strong understanding of GCC consumer behavior, retail sports industry trends, and data-driven decision-making, contributing to the brand’s continued growth and regional impact.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Brand-Product Marketing
Salary: 14000–18000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities
* Support the Brand Manager in executing the brand’s vision and strategy across all channels.
* Analyze historical and current sales data to identify gaps, opportunities, and key performance drivers.
* Conduct market research and competitor analysis to gather insights into consumer preferences and industry trends.
* Collaborate daily with logistics, marketing, e-commerce, and retail teams to ensure seamless brand execution.
* Monitor brand performance metrics such as category mix, sell-through, price positioning, and SKU efficiency.
* Provide data-driven recommendations for improving brand performance and achieving category growth.
* Assist in developing consumer-focused segmentation strategies for DTC, multi-concept, and wholesale channels.
* Prepare and manage seasonal tools such as Trasix E-catalogues, pricing, and segmentation materials.
* Coordinate order consolidation and review purchases to align with brand objectives and category mix targets.
* Support creation of article master POs and ensure timely completion of administrative tasks.
* Communicate key findings and market feedback to management for strategic decision-making.
* Coordinate with brand principals, logistics, and marketing for sample management and showroom setup.
* Participate in the planning and execution of Go-to-Market seasonal showrooms and product launches.
* Stay informed about emerging market trends, competitor activities, and best practices in brand management.
Ideal Profile
* Bachelor’s Degree in Marketing, Business Administration, or related field.
* 3–5 years of experience in brand management, category management, or marketing coordination, ideally in the sports or lifestyle retail sector.
* Strong analytical and organizational skills with a data-driven mindset.
* Experience with brand planning, forecasting, and retail sales analysis.
* Familiarity with Trasix or similar merchandising and cataloging tools is an advantage.
* Excellent communication and stakeholder management skills.
* Proficiency in MS Excel, PowerPoint, and data visualization tools.
* Ability to multitask and work collaboratively in a fast-paced environment.
Skills Set
* Brand planning and execution
* Market research and competitor analysis
* Retail category and SKU performance tracking
* E-commerce and DTC coordination
* Data analytics and reporting
* Cross-functional collaboration
* Presentation and communication
Why Join Us
* Contribute to GMG’s expanding sports and lifestyle retail portfolio in the GCC.
* Work alongside global and home-grown brands in a fast-paced, innovation-driven environment.
* Gain exposure to multi-channel retail operations and strategic brand management.
* Competitive compensation and career advancement within one of the region’s leading retail organizations.
About the Company
GMG is a global well-being company engaged in retail, distribution, and manufacturing across sports, everyday goods, health, beauty, properties, and logistics. Headquartered in Dubai and operating in 12 countries, GMG manages more than 120 international and home-grown brands including Nike, Columbia, Timberland, Vans, and Farm Fresh. With over four decades of growth under the Baker family, GMG continues to shape healthier, more active communities through innovation and excellence.
Position Overview
GMG is seeking a detail-oriented and commercially driven Assistant Brand Manager to support its Mono Brands Common Division in Dubai. This role focuses on executing brand strategies, analyzing performance, and ensuring brand consistency across all retail, e-commerce, and wholesale channels. The ideal candidate will possess a strong understanding of GCC consumer behavior, retail sports industry trends, and data-driven decision-making, contributing to the brand’s continued growth and regional impact.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Brand-Product Marketing
Salary: 14000–18000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities
* Support the Brand Manager in executing the brand’s vision and strategy across all channels.
* Analyze historical and current sales data to identify gaps, opportunities, and key performance drivers.
* Conduct market research and competitor analysis to gather insights into consumer preferences and industry trends.
* Collaborate daily with logistics, marketing, e-commerce, and retail teams to ensure seamless brand execution.
* Monitor brand performance metrics such as category mix, sell-through, price positioning, and SKU efficiency.
* Provide data-driven recommendations for improving brand performance and achieving category growth.
* Assist in developing consumer-focused segmentation strategies for DTC, multi-concept, and wholesale channels.
* Prepare and manage seasonal tools such as Trasix E-catalogues, pricing, and segmentation materials.
* Coordinate order consolidation and review purchases to align with brand objectives and category mix targets.
* Support creation of article master POs and ensure timely completion of administrative tasks.
* Communicate key findings and market feedback to management for strategic decision-making.
* Coordinate with brand principals, logistics, and marketing for sample management and showroom setup.
* Participate in the planning and execution of Go-to-Market seasonal showrooms and product launches.
* Stay informed about emerging market trends, competitor activities, and best practices in brand management.
Ideal Profile
* Bachelor’s Degree in Marketing, Business Administration, or related field.
* 3–5 years of experience in brand management, category management, or marketing coordination, ideally in the sports or lifestyle retail sector.
* Strong analytical and organizational skills with a data-driven mindset.
* Experience with brand planning, forecasting, and retail sales analysis.
* Familiarity with Trasix or similar merchandising and cataloging tools is an advantage.
* Excellent communication and stakeholder management skills.
* Proficiency in MS Excel, PowerPoint, and data visualization tools.
* Ability to multitask and work collaboratively in a fast-paced environment.
Skills Set
* Brand planning and execution
* Market research and competitor analysis
* Retail category and SKU performance tracking
* E-commerce and DTC coordination
* Data analytics and reporting
* Cross-functional collaboration
* Presentation and communication
Why Join Us
* Contribute to GMG’s expanding sports and lifestyle retail portfolio in the GCC.
* Work alongside global and home-grown brands in a fast-paced, innovation-driven environment.
* Gain exposure to multi-channel retail operations and strategic brand management.
* Competitive compensation and career advancement within one of the region’s leading retail organizations.
About the Company
GMG is a global well-being company engaged in retail, distribution, and manufacturing across sports, everyday goods, health, beauty, properties, and logistics. Headquartered in Dubai and operating in 12 countries, GMG manages more than 120 international and home-grown brands including Nike, Columbia, Timberland, Vans, and Farm Fresh. With over four decades of growth under the Baker family, GMG continues to shape healthier, more active communities through innovation and excellence.
