Established in the 1930s as a trading business, Al-Futtaim is one of the most progressive regional family business houses headquartered in Dubai, United Arab Emirates.

Senior Digital Marketing – Media Strategy

Job Snapshot

* Role: Senior Digital Marketing
* Location: Dubai, UAE
* Industry: Marketing and Advertising
* Function: Marketing Management
* Experience: 7+ years
* Job Type: Full-time

Position Overview
Senior Digital Marketing Media Strategy Dubai UAE Marketing and Advertising hiring opportunity focused on leading media planning, social campaigns, and brand performance across digital platforms. This role drives campaign optimisation, audience engagement, and measurable business impact through data-led marketing strategies.

Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Marketing Management
Salary: 22000–32000 monthly (Market estimated)
(Estimated salary range based on similar jobs in Dubai; please confirm the final offer with the employer.)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time

Role Context
This position leads brand-level media planning and execution while managing agency partnerships and digital channels. It plays a key role in enhancing brand visibility, ensuring consistent messaging, and improving return on investment across multi-channel campaigns.

Key Responsibilities

* Lead media planning and buying activities across digital and offline channels
* Manage relationships with media and social agencies, setting KPIs and expectations
* Oversee campaign execution, monitor pacing, and optimise performance based on insights
* Develop and approve social media strategies, content calendars, and campaign plans
* Analyse campaign performance using engagement, reach, and conversion metrics
* Manage budget allocation and ensure efficient spending across platforms
* Consolidate performance data into dashboards for reporting and decision-making
* Collaborate with internal teams including merchandising, brand, and digital teams
* Identify emerging media trends and recommend innovative campaign strategies
* Support integrated marketing initiatives to strengthen brand positioning

Ideal Profile

* Bachelor’s degree in Marketing, Business, or related field
* Minimum 7 years of experience in digital marketing or media planning roles
* Strong hands-on experience managing media buying and social campaigns
* Expertise in platforms such as Meta, YouTube, TikTok, Snapchat, and programmatic advertising
* Experience with analytics tools and business intelligence reporting
* Strong understanding of campaign measurement and attribution models
* Ability to manage multiple campaigns and stakeholders simultaneously
* Excellent communication and presentation skills

Skills Set

* Digital media planning and buying
* Social media strategy and campaign management
* Performance marketing and analytics
* Budget management and ROI optimisation
* BI tools and reporting dashboards
* Ad operations including tracking and tagging
* Multi-channel campaign coordination

Why Join Us

* Work with leading global retail brands across Dubai and regional markets
* Lead high-impact marketing campaigns across multiple digital platforms
* Opportunity to drive brand growth through data-driven strategies
* Exposure to evolving media technologies and marketing innovations
* Career advancement within a large and diversified retail group

About the Company
Al Futtaim Retail is a major regional retail operator managing international brands across fashion, food, and lifestyle sectors. With a strong presence in Dubai, the company continues to expand its digital marketing capabilities to support brand growth and customer engagement.

Job Title Senior Digital Marketing – Media Strategy Job Description Senior Digital Marketing – Media Strategy Job Snapshot * Role: Senior Digital Marketing * Location: Dubai, UAE * Industry: Marketing and Advertising * Function: Marketing Management * Experience: 7+ years * Job Type: Full-time Position Overview Senior Digital Marketing Media Strategy Dubai UAE Marketing and Advertising hiring opportunity focused on leading media planning, social campaigns, and brand performance across digital platforms. This role drives campaign optimisation, audience engagement, and measurable business impact through data-led marketing strategies. Job Details Country: UAE City: Dubai Industry: Marketing and Advertising Function: Marketing Management Salary: 22000–32000 monthly (Market estimated) (Estimated salary range based on similar jobs in Dubai; please confirm the final offer with the employer.) Gender: Any Candidate Nationality: Any Job Type: Full-time Role Context This position leads brand-level media planning and execution while managing agency partnerships and digital channels. It plays a key role in enhancing brand visibility, ensuring consistent messaging, and improving return on investment across multi-channel campaigns. Key Responsibilities * Lead media planning and buying activities across digital and offline channels * Manage relationships with media and social agencies, setting KPIs and expectations * Oversee campaign execution, monitor pacing, and optimise performance based on insights * Develop and approve social media strategies, content calendars, and campaign plans * Analyse campaign performance using engagement, reach, and conversion metrics * Manage budget allocation and ensure efficient spending across platforms * Consolidate performance data into dashboards for reporting and decision-making * Collaborate with internal teams including merchandising, brand, and digital teams * Identify emerging media trends and recommend innovative campaign strategies * Support integrated marketing initiatives to strengthen brand positioning Ideal Profile * Bachelor’s degree in Marketing, Business, or related field * Minimum 7 years of experience in digital marketing or media planning roles * Strong hands-on experience managing media buying and social campaigns * Expertise in platforms such as Meta, YouTube, TikTok, Snapchat, and programmatic advertising * Experience with analytics tools and business intelligence reporting * Strong understanding of campaign measurement and attribution models * Ability to manage multiple campaigns and stakeholders simultaneously * Excellent communication and presentation skills Skills Set * Digital media planning and buying * Social media strategy and campaign management * Performance marketing and analytics * Budget management and ROI optimisation * BI tools and reporting dashboards * Ad operations including tracking and tagging * Multi-channel campaign coordination Why Join Us * Work with leading global retail brands across Dubai and regional markets * Lead high-impact marketing campaigns across multiple digital platforms * Opportunity to drive brand growth through data-driven strategies * Exposure to evolving media technologies and marketing innovations * Career advancement within a large and diversified retail group About the Company Al Futtaim Retail is a major regional retail operator managing international brands across fashion, food, and lifestyle sectors. With a strong presence in Dubai, the company continues to expand its digital marketing capabilities to support brand growth and customer engagement. Post Details

Job Start Date Salary from 22000.00 Salary to 32000.00 Number of Vacancies 1 Location Job Location -> UAE Dubai Location City Dubai

Desired Candidate's Profile Gender No Preference Nationality Candidate Current Location Job Classification Job Type Job Type -> Full-time Industry Type Job Industry -> Marketing and Advertising Job Function Job Functions -> Marketing Management Employers Details Company AlFuttaim Contact Person Al Futtaim Designation HR Manager Telephone +201000680746 Email asmaa.elattaralfuttaim.ae