Visual Merchandising and Activity Leader – IKEA – Dubai, UAE
Posted date [2025-08-15]
(ID: 36913)
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Established in the 1930s as a trading business, Al-Futtaim is one of the most progressive regional family business houses headquartered in Dubai, United Arab Emirates. |
Job Description and Requirements
Visual Merchandising and Activity Leader – IKEA – Dubai, UAERole Summary
Al-Futtaim Group is seeking an experienced Visual Merchandising and Activity Leader to join IKEA in Dubai. This role is key to delivering inspiring, customer-focused store solutions that strengthen the IKEA brand identity, enhance the shopping experience, and align with local marketing initiatives. You will lead a creative team, drive seasonal vitality and activity plans, and ensure that store communication, displays, and in-store events exceed customer expectations while supporting commercial objectives.
Job Details
Location: United Arab Emirates
Location: Dubai
Industry: Marketing / PR / Advertising
Function: Marketing / PR / Advertising
Salary: AED 12000–16000 monthly (market estimated)
Gender: Any
Candidate Nationality: Any
Candidate Preferred Location: Any
Job Type: Full-time
What You’ll Do
* Lead and inspire the Visual Merchandising and Interior Design/Activity team to strengthen the IKEA identity in the store.
* Develop and implement inspiring range presentation solutions connected to seasonal and commercial activities.
* Plan, execute, and follow up on the store vitality calendar, ensuring alignment with marketing campaigns.
* Support local marketing initiatives and partner with other departments to organise events, launches, and seasonal activities.
* Collaborate with regional VM Leaders to apply global tools and share best practices.
* Ensure IKEA uniqueness in range presentation and communication to differentiate from competitors.
* Create and deliver internal communication content to keep co-workers informed and engaged.
* Support IKEA FAMILY membership growth through store solutions, seminars, workshops, and exclusive offers.
* Monitor and achieve agreed KPIs for vitality, activity, and membership engagement.
Ideal Profile
* Minimum 3 years’ experience in retail marketing or visual merchandising, preferably with IKEA or a similar environment.
* Background in Interior Design or Visual Merchandise is highly desirable.
* Strong strategic planning, problem-solving, and communication skills.
* Ability to lead teams, manage multiple projects, and work collaboratively across departments.
* Proficient in Microsoft Office and capable of preparing clear reports and presentations.
* Self-motivated, organised, and committed to delivering high-quality results on time.
Why Join Us
* Be part of one of the world’s most recognised retail brands.
* Opportunity to apply creativity to influence the in-store experience and customer engagement.
* Work in a collaborative and innovative environment.
* Access to career growth, training programs, and development opportunities within Al-Futtaim Group.
* Competitive salary, performance-based bonuses, and comprehensive benefits package.
About the Company
Al-Futtaim Group, established in the 1930s, is one of the most diversified privately held companies in the Middle East, operating in automotive, financial services, real estate, retail, and healthcare. IKEA, part of the Al-Futtaim Retail Division, is a globally recognised home furnishings brand known for innovative design and functional solutions. In Dubai, IKEA combines the global brand’s strengths with local market knowledge to create a shopping experience that inspires customers and drives business growth.
