Business Category Lead - Walmart Job Vacancy in USA
As a Business Category Lead (BCL) on the Walmart business, you will use analytical skills to develop category and retailer data and insights through data analysis and reporting with a specific focus on our largest Retail Foodservice customer, Walmart. In this role, you will be responsible for delivering the most current category insights, competitive insights, category data analysis, shelving, assortment, and merchandising recommendations to drive the category at Walmart through the Walmart modular relay process.
In this customer facing role, you will be partnering closely with Walmart for their Retail Bakery department on activation initiatives. This role is responsible for advising the Retail Bakery buyer through the Relay process while providing the latest category performance and consumer insights. This is a role where you will significantly develop your analytical skills in a unique way as you learn Luminate data, Walmart’s new robust customer data source, and work towards enhancing your story telling skills as you leverage the vast amounts of data fields available from Shopper Data. In addition, you’ll develop your customer selling skills as this position allows for customer presentations throughout the Relay process, and leadership skills.
Strong candidates will work as a team, demonstrate strong communication skills, be detail oriented, demonstrate strong analytical skills, story-telling abilities, the ability to be proactive in digging into the data to develop a story or pull-out key insights, and the ability to influence to drive results.
Responsibilities
You will leverage your Foodservice and Retailer industry knowledge to develop insights from a broad range of information sources and formulate a cohesive story that enables sales growth:
Partner with Walmart Merchant teams to develop, plan and execute category activation initiatives, answer business questions and proactively develop actionable insights to drive category growth, grow sales and distribution while executing retailer objectives
Collaborate and leverage Consumer and Market Intelligence insights to gather and drive informed decisions and actionable insights with analytics for best-in-class support of retail customer
Develop and maintain suite of reporting tools to execute and strategize long-term growth and development of the retail bakery
Provide market performance and share information to identify business opportunities leveraging RetailLink, Nielsen & Luminate data sources
Develop capabilities with emerging resources to support the best ways of working with General Mills India Center (GIC), Cantactix, and dissemination of tasks and responsibilities.
Continuously develop Industry knowledge regarding trends, challenges, and opportunities
Take personal accountability and ownership for category results and prioritize what’s important
Interface with the customer on a regular basis to deliver consumer and category insights; participate in special strategic category projects intended to evolve or advance category management