 |
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon over 300 years combined experience and expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is equal parts creative agency, consultancy, and technology powerhouse.... |
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
Function
Utilizing your research skills, turn questions into answers, data into insights, and understanding into business gains.
About Us
SONAR is VML's research consultancy. We work in a fast paced, creatively driven, and fun environment and are seeking someone who is passionate and excited about the work we do, the ideas we generate, and the things we create.
Responsibilities
The VML Senior Research Strategist will work within our SONAR research consultancy independently supporting VML and our clients globally with research, insights, and data needs, including identifying ideal vendor partners, designing and conducting primary research, accessing third-party databases (e.g., MRI, BAV, Audience Origin, etc.) for relevant insights, and presenting insight findings. The position will be supported by the other members of our research team at VML.
Position Skills
Strong client interface, project management, data collection, data analysis, writing, and presentation skills are essential. Previous experience with a research supplier is highly relevant.
Position Requirements
A minimum of 8 years of custom qualitative and quantitative market research experience
Method design, survey design, moderating, data analysis, report writing, and presenting are the super powers you're most proud of
You sheepishly admit that you know more about Excel and PowerPoint than most of your friends
Prior experience with Decipher (a.k.a. Forsta Surveys), Qualtrics, or UserTesting platform and/or data tabulation packages are huge plusses
Diversity and inclusion really matters to you
Coordinating with third-party data collection vendors, sample vendors, and qualitative facilities is as second nature to you as walking and chewing gum
You're equally comfortable working closely with clients and internal staff
Your colleagues are jealous of your analytic, writing, and communication skills
Delighting clients is what you do
You have a good sense of humor
You don't take yourself too seriously
Whatever comes next is what you're most excited about
You have fun or interesting interests away from work
What does a VML Senior Research Strategist do all day?
Consult with internal client teams and external clients on issues related to marketing research
Design appropriate and creative methodologies
Author online surveys using partner tools (Decipher)
Tabulate survey data using partner tools (Q Reader)
Conduct qualitative research
Manage research vendors
Analyze and present research findings
Utilize syndicated research tools as needed
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
Function
Utilizing your research skills, turn questions into answers, data into insights, and understanding into business gains.
About Us
SONAR is VML's research consultancy. We work in a fast paced, creatively driven, and fun environment and are seeking someone who is passionate and excited about the work we do, the ideas we generate, and the things we create.
Responsibilities
The VML Senior Research Strategist will work within our SONAR research consultancy independently supporting VML and our clients globally with research, insights, and data needs, including identifying ideal vendor partners, designing and conducting primary research, accessing third-party databases (e.g., MRI, BAV, Audience Origin, etc.) for relevant insights, and presenting insight findings. The position will be supported by the other members of our research team at VML.
Position Skills
Strong client interface, project management, data collection, data analysis, writing, and presentation skills are essential. Previous experience with a research supplier is highly relevant.
Position Requirements
A minimum of 8 years of custom qualitative and quantitative market research experience
Method design, survey design, moderating, data analysis, report writing, and presenting are the super powers you're most proud of
You sheepishly admit that you know more about Excel and PowerPoint than most of your friends
Prior experience with Decipher (a.k.a. Forsta Surveys), Qualtrics, or UserTesting platform and/or data tabulation packages are huge plusses
Diversity and inclusion really matters to you
Coordinating with third-party data collection vendors, sample vendors, and qualitative facilities is as second nature to you as walking and chewing gum
You're equally comfortable working closely with clients and internal staff
Your colleagues are jealous of your analytic, writing, and communication skills
Delighting clients is what you do
You have a good sense of humor
You don't take yourself too seriously
Whatever comes next is what you're most excited about
You have fun or interesting interests away from work
What does a VML Senior Research Strategist do all day?
Consult with internal client teams and external clients on issues related to marketing research
Design appropriate and creative methodologies
Author online surveys using partner tools (Decipher)
Tabulate survey data using partner tools (Q Reader)
Conduct qualitative research
Manage research vendors
Analyze and present research findings
Utilize syndicated research tools as needed
