Sales Associate - Retail Customer Service
Posted date [2026-09-24]
(ID: 52412)
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GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, home, properties and logistics sectors. On a mission to inspire others to live well and win in ways that make the world better.. |
Job Description and Requirements
Sales Associate - Retail Customer ServiceJob Snapshot
Role: Sales Associate - Retail Customer Service
Location: Dubai, UAE
Industry: Retail
Function: Sales-Retail
Experience: 1 to 3 years of relevant experience
Job Type: Full Time
Position Overview
GMG is seeking a Sales Associate - Retail Customer Service in Dubai, UAE to support customers throughout their in-store shopping experience while maximizing sales opportunities. The role combines product guidance, customer service, sales target achievement, cashiering where applicable, merchandising support, and adherence to store operating procedures. The successful candidate will use strong product and brand knowledge to understand customer needs, recommend suitable options, and maintain GMG\'s expected standards of retail service.
Job Details
Country: UAE
City: Dubai
Industry: Retail
Function: Sales-Retail
Salary: Not disclosed
Gender: No Preference
Candidate Nationality: Not specified
Job Type: Full Time
Work Arrangement: On-site
About the Role
The Sales Associate is responsible for presenting products and services to customers, explaining relevant
features and benefits, and helping shoppers make informed purchasing decisions. The position also contributes directly to store sales through appropriate selling techniques, up-selling, and cross-selling while maintaining a positive customer experience.
Core Responsibilities
* Describe product features and benefits and demonstrate appropriate product use and handling.
* Educate customers on brand quality standards and product specifications.
* Understand customer requirements and recommend product ranges suited to their needs.
* Answer product-related questions and provide information on warranties, features, specifications, maintenance, and care.
* Address customer needs and resolve complaints or escalate them through the appropriate channels when necessary.
* Maintain awareness of new product launches, promotional activities, and sales initiatives.
* Work toward assigned sales targets using appropriate sales, up-selling, and cross-selling techniques.
* Ensure promotional information and pricing are accurate and consistent with company standards and policies.
* Calculate applicable sales prices and discounts and maintain sales records.
* Process cash, change, and credit payments and generate invoices and receipts.
* Perform cashier duties when applicable, maintaining accuracy in money handling.
* Follow store after-sales processes and comply with repair and return policies and procedures.
* Adhere to loss prevention requirements, inventory controls, and company standard operating procedures.
* Assist with store merchandising, including product placement and arrangement.
* Maintain high standards of store housekeeping and personal grooming.
Self-Management
The role requires personal accountability for performance and continued professional development.
* Define performance goals with the reporting manager and work toward achieving agreed objectives.
* Take ownership of individual learning and development needs in consultation with the manager.
* Follow an agreed development plan that supports continued improvement beyond formal training.
* Keep up to date with relevant professional developments, current issues, and new techniques through continued learning.
Qualifications and Skills
* High School qualification or Diploma.
* Minimum 1 to 3 years of relevant experience.
* Product and brand knowledge.
* Strong interpersonal skills.
* Customer service orientation.
About GMG
GMG is a global well-being company involved in retailing, distribution, and manufacturing across the sport, food, and health sectors. Its operations include GMG Sports, GMG Food, GMG Health, and GMG Consumer Goods. Under the ownership and management of the Baker family, GMG operates across the Middle East, North Africa, and Asia and has introduced more than 120 brands into its markets.
Core Responsibilities
* Describe product features and benefits and demonstrate appropriate product use and handling.
* Educate customers on brand quality standards and product specifications.
* Understand customer requirements and recommend product ranges suited to their needs.
* Answer product-related questions and provide information on warranties, features, specifications, maintenance, and care.
* Address customer needs and resolve complaints or escalate them through the appropriate channels when necessary.
* Maintain awareness of new product launches, promotional activities, and sales initiatives.
* Work toward assigned sales targets using appropriate sales, up-selling, and cross-selling techniques.
* Ensure promotional information and pricing are accurate and consistent with company standards and policies.
* Calculate applicable sales prices and discounts and maintain sales records.
* Process cash, change, and credit payments and generate invoices and receipts.
* Perform cashier duties when applicable, maintaining accuracy in money handling.
* Follow store after-sales processes and comply with repair and return policies and procedures.
* Adhere to loss prevention requirements, inventory controls, and company standard operating procedures.
* Assist with store merchandising, including product placement and arrangement.
* Maintain high standards of store housekeeping and personal grooming.
Self-Management
The role requires personal accountability for performance and continued professional development.
* Define performance goals with the reporting manager and work toward achieving agreed objectives.
* Take ownership of individual learning and development needs in consultation with the manager.
* Follow an agreed development plan that supports continued improvement beyond formal training.
* Keep up to date with relevant professional developments, current issues, and new techniques through continued learning.
Qualifications and Skills
* High School qualification or Diploma.
* Minimum 1 to 3 years of relevant experience.
* Product and brand knowledge.
* Strong interpersonal skills.
* Customer service orientation.
About GMG
GMG is a global well-being company involved in retailing, distribution, and manufacturing across the sport, food, and health sectors. Its operations include GMG Sports, GMG Food, GMG Health, and GMG Consumer Goods. Under the ownership and management of the Baker family, GMG operates across the Middle East, North Africa, and Asia and has introduced more than 120 brands into its markets.
