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Franchise Hotel Cluster Marketing Manager Job Vacancy in UAE Dubai

Posted date [2024-11-05]   (ID: 32475)
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Gulf and UAE company jobs
IHG Hotels & Resorts has more than 6,300+ leased, managed or owned hotels and over 1,900 more in development. You’ll find us in more than 100 countries. Our 19 brands help guests create amazing memories with the help of an incredible team. Approximately 345,000 people work across IHG\'s hotels and corporate offices globally. Opportunities of all kinds are born at IHG

This job posting is for a position at a Hotel owned and operated by an independent franchisee, not by IHG or its affiliates. IHG has no involvement in the hiring or day-to-day employment policies or practices of franchisees.

By clicking the apply button, you will be applying for a position with an independently owned and operated franchise hotel, not with IHG or its affiliates, and IHG will not be your employer.



About Us
Vignette Collection is a diverse group of luxury hotels with a fresh focus, offering guests a more authentic and thoughtful way to travel.

We’ve created a collection brand that gives guests and colleagues an inspiring new choice. One that puts people at the heart of everything we do, to reframe luxury hospitality for the better.

Our hotels are unique in their own right, with their own distinct outlook and story to tell.


Your day to day
· Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments

· Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

· Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

· Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

· Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.

· Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets

· Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels

· Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support

· Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

· Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

· Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

· Collaborates with agencies and other vendor partners.

· Updates and maintains the hotel’s website content.


What we need from you
· Bachelor’s degree in marketing, business, or related field

· Excellent written and verbal communication skills

· Proven experience developing marketing plans and campaigns

· Strong project management, multitasking, and decision-making skills

· Metrics-driven marketing mind with eye for creativity

· Experience with marketing automation and CRM tools
Job Title Franchise Hotel Cluster Marketing Manager
Job Description This job posting is for a position at a Hotel owned and operated by an independent franchisee, not by IHG or its affiliates. IHG has no involvement in the hiring or day-to-day employment policies or practices of franchisees.

By clicking the apply button, you will be applying for a position with an independently owned and operated franchise hotel, not with IHG or its affiliates, and IHG will not be your employer.



About Us
Vignette Collection is a diverse group of luxury hotels with a fresh focus, offering guests a more authentic and thoughtful way to travel.

We’ve created a collection brand that gives guests and colleagues an inspiring new choice. One that puts people at the heart of everything we do, to reframe luxury hospitality for the better.

Our hotels are unique in their own right, with their own distinct outlook and story to tell.


Your day to day
· Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments

· Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

· Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

· Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

· Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.

· Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets

· Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels

· Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support

· Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

· Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

· Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

· Collaborates with agencies and other vendor partners.

· Updates and maintains the hotel’s website content.


What we need from you
· Bachelor’s degree in marketing, business, or related field

· Excellent written and verbal communication skills

· Proven experience developing marketing plans and campaigns

· Strong project management, multitasking, and decision-making skills

· Metrics-driven marketing mind with eye for creativity

· Experience with marketing automation and CRM tools
Post Details
Job Start Date 1970-01-01
Salary from 0.00
Salary to 0.00
Number of Vacancies 1
Location Job Location -> UAE Dubai
Location City Dubai
    
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location
Work Experience 1-2 Years
Candidate Profile Description
Job Classification
Job Type Job Type -> Full-time
Industry Type Job Industry -> Management Consulting
Job Function Job Functions -> Management
Employers Details
Company IHG Hotels & Resorts
Contact Person
Designation
Telephone +13165704056
Email careersihg(at)gmail.com
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