Holders of the Guinness World Record for the "Largest Fireworks Display" ever recorded and "Largest Pyrotechnic Image", Fireworks by Grucci is a sixth-generation, family-owned and operated company. Known as "America's First Family of Fireworks," the Gruccis have transformed the night skies to the delight of millions across the globe since 1850. They are world-renowned for pyrotechnic artistry, scientific innovation and old-fashioned values. Their signature performances include the official celebration of the 200th Anniversary of the National Anthem “Star Spangled Spectacular,†in Baltimore, countless performances in and around Las Vegas, NV., seven consecutive U.S. Presidential Inaugurations; the Olympic Games in Beijing, Salt Lake City, Los Angeles and Lake Placid; commemorations such as the Centennial of the Statue of Liberty and star-studded extravaganzas including the grand opening of the Atlantis Dubai and the Palm Jumeirah Island in the United Arab Emirates. On New Year’s Eve 2013, a stunning performance displaying 479,651 fireworks made its debut above Dubai’s iconic skyline. The Gruccis achieved their “Largest Fireworks Display†title with this performance and smashed the Guinness Book of World Record’s preceding mark. Phil Grucci currently serves as President/CEO of Fireworks by Grucci, Inc. and Pyrotechnique by Grucci, Inc., the manufacturing entity of the Grucci group of companies.... |
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
Who we're looking for:
As a creatively driven Strategy Director you will leverage intelligence insights to tell impactful stories from the earliest research stage through creative development, communication planning and campaign evaluation. At the core of this role is the ability to glean and share human insights, a voracious curiosity, a collaborative nature, and the ability to inspire strong, impactful communications.
What you'll do:
Partner with account leadership to support the overall management of client business relationships including strategy development, creation of briefs, briefing teams, campaign performance monitoring and ongoing client communications.
Lead integrated agency team in day-to-day creation and management of campaigns, driving a high performing, cross-functional team to deliver work that drives efficiencies in content across touchpoints and exceeds client targets.
Possess an inherent interest in consumer behavior and examine the way that brands communicate in order to find the intersection of brands, culture, and creativity.
Collect, analyze, and interpret information from a variety of sources: market data, quantitative research data, cultural and social trends monitoring, qualitative interviews/conversations, observational research.
Work with the creative and account management team to ensure all client deliverables are flawlessly executed and on strategy.
Encourage proactivity, creativity and collaboration between the strategy and creative teams to ensure the sharing of work and innovative thinking.
Use your experience and knowledge to inspire and motivate the team.
Orchestrate brand planning, strategic planning, and analytical activity in concert with the creative and account management teams to establish disruptive ideas.
Truly collaborate with groups of clients, account managers and creative in the development of inspiring creative briefs that translate insights into innovative and strategic campaign strategies.
What you'll Need:
7+ years in brand strategy/planning, marketing consulting or advertising.
The ability to think on your feet and an eagerness to explore all available resources to think outside the box.
Zealous passion for rolling up your sleeves to bring ideas to life with cross-functional teams.
Strong interpersonal/communication skills; you will be face-to-face with various departments and client teams at their busiest moments.
Strong familiarity and comfort with digital + social strategy/media analytics and aligning strategies with business needs across all channels.
Must have a pulse on cultural and social trends with the ability to translate these trends into insights and creative opportunities.
An expertise in data sources, qualitative and quantitative research methodologies, and a keen eye of when and how to apply them to client challenges.
The ability to thrive in a highly collaborative and diverse team. Must be able to lead and work in an integrated team environment and be comfortable collaborating with teams from different regions and different agencies.
A self-starter approach and true sense of ownership regarding work at each point of delivery.
Excel in leading and owning the development of client presentations and leading client meetings.