Facebook META Paid Ads Specialist remote or on site Job Vacancy in UAE Dubai
Holders of the Guinness World Record for the "Largest Fireworks Display" ever recorded and "Largest Pyrotechnic Image", Fireworks by Grucci is a sixth-generation, family-owned and operated company. Known as "America's First Family of Fireworks," the Gruccis have transformed the night skies to the delight of millions across the globe since 1850. They are world-renowned for pyrotechnic artistry, scientific innovation and old-fashioned values. Their signature performances include the official celebration of the 200th Anniversary of the National Anthem “Star Spangled Spectacular,†in Baltimore, countless performances in and around Las Vegas, NV., seven consecutive U.S. Presidential Inaugurations; the Olympic Games in Beijing, Salt Lake City, Los Angeles and Lake Placid; commemorations such as the Centennial of the Statue of Liberty and star-studded extravaganzas including the grand opening of the Atlantis Dubai and the Palm Jumeirah Island in the United Arab Emirates. On New Year’s Eve 2013, a stunning performance displaying 479,651 fireworks made its debut above Dubai’s iconic skyline. The Gruccis achieved their “Largest Fireworks Display†title with this performance and smashed the Guinness Book of World Record’s preceding mark. Phil Grucci currently serves as President/CEO of Fireworks by Grucci, Inc. and Pyrotechnique by Grucci, Inc., the manufacturing entity of the Grucci group of companies.... |
About the Role:
We are seeking a highly skilled Facebook/META Paid Ads Specialist to join our team remotely. The successful candidate will be responsible for developing and managing targeted paid social ad campaigns on Facebook and Instagram to drive lead generation and conversions in the Dubai holiday homes and real estate market. This role requires a deep understanding of paid advertising strategies and the ability to maximize Return on Ad Spend (ROAS) through data-driven optimization.
Responsibilities:
Campaign Development & Management: Create, manage, and optimize paid ad campaigns on Facebook and Instagram to increase leads and conversions.
Targeted Ad Strategy: Develop targeted ad strategies using audience segmentation, lookalike audiences, and retargeting to achieve business goals.
Collaborate with Creative Teams: Work closely with the content and design teams to develop engaging ad copy and visuals that align with the brand’s objectives.
Performance Monitoring & Reporting: Analyze campaign performance metrics (e.g., CTR, CPC, CPA) and provide actionable insights for optimization and improvement.
Budget Management: Effectively manage and allocate budgets to ensure high ROAS and efficient use of resources.
A/B Testing & Optimization: Conduct A/B testing on ad copy, visuals, and landing pages to continuously optimize campaign performance.
Stay Updated on Trends: Stay current on social media trends, Facebook algorithm changes, and new ad features to maintain best practices.
Performance Reporting: Develop and present reports to management, highlighting key performance metrics, insights, and recommendations for optimization.
Requirements
Requirements:
3-5 years of experience managing Facebook and Instagram paid ad campaigns, preferably within the real estate or hospitality sectors.
Fluency in Russian and English is highly preferred.
Strong expertise in Facebook Ads Manager and Instagram Ads, with experience in audience segmentation, retargeting, and lookalike audiences.
Proven experience managing large ad budgets and delivering measurable results in lead generation and conversion optimization.
Proficiency in data analysis tools such as Facebook Pixel and Google Analytics.
Ability to manage multiple campaigns simultaneously while meeting deadlines.
If you believe you\'re a perfect fit for the opportunity to collaborate with Deluxe Holiday Homes, we encourage you to apply and join our team.