Holders of the Guinness World Record for the "Largest Fireworks Display" ever recorded and "Largest Pyrotechnic Image", Fireworks by Grucci is a sixth-generation, family-owned and operated company. Known as "America's First Family of Fireworks," the Gruccis have transformed the night skies to the delight of millions across the globe since 1850. They are world-renowned for pyrotechnic artistry, scientific innovation and old-fashioned values. Their signature performances include the official celebration of the 200th Anniversary of the National Anthem “Star Spangled Spectacular,†in Baltimore, countless performances in and around Las Vegas, NV., seven consecutive U.S. Presidential Inaugurations; the Olympic Games in Beijing, Salt Lake City, Los Angeles and Lake Placid; commemorations such as the Centennial of the Statue of Liberty and star-studded extravaganzas including the grand opening of the Atlantis Dubai and the Palm Jumeirah Island in the United Arab Emirates. On New Year’s Eve 2013, a stunning performance displaying 479,651 fireworks made its debut above Dubai’s iconic skyline. The Gruccis achieved their “Largest Fireworks Display†title with this performance and smashed the Guinness Book of World Record’s preceding mark. Phil Grucci currently serves as President/CEO of Fireworks by Grucci, Inc. and Pyrotechnique by Grucci, Inc., the manufacturing entity of the Grucci group of companies.... |
Core Accountabilities:
Assist the Marketing Manager in developing and delivering marketing campaigns and strategies to promote EDGE products and services
Develop and prepare multi-channel marketing content, materials and tools for EDGE Corporate, clusters and entities under the direction of the Director Marketing and Marketing manager and in adherence to EDGE Corporate branding
Work closely for EDGE's participation, presence, sponsorship and activities in international defense exhibitions
Protect and enhance the organization's brand through developing brand use guidelines for clusters and entities. Monitor the appropriate use of the brand guidelines
Produce and disseminate marketing material across departments in line with the established house style and branding guidelines
Monitor and manage relevant marketing budget and spend
Track customer feedback and ROI for marketing campaigns to inform relevant internal stakeholders
Manage organizational and specific partner websites as required
Supporting Accountabilities
Broad experience and knowledge in Marketing concepts and practices
Strong critical thinker and problem-solving ability
Drive for execution
Clear and confident oral and written communicator
Experience:
Minimum 5 years of Marketing and Advertising experience with at least 1 years in a junior management role for a mid-large corporation
Experience in UAE or Middle East is desirable
Education:
Degree level qualification, preferably bachelor's or comparable, with strong emphasis in marketing, communications or related field
Key Skills:
MS Office
Knowledge of key Marketing metrics with the ability to track for progress
Knowledge of Marketing best practice methodologies
Proficiency in the English language. Knowledge of Arabic will be an advantage