Digital Content Strategy Manager Job Vacancy in UAE Dubai
We are seeking an experienced Digital Content Strategy Manager to lead our content strategy initiatives, ensuring alignment with customer needs, user experience, and business goals. The ideal candidate will have a deep understanding of SEO, content management systems, digital marketing, and cross-channel content execution. This role involves leading a team of content creators, collaborating with UI/UX designers, and driving strategic content decisions that enhance customer experiences.
Job Location: Dubai, United Arab Emirates
Job Industry: Digital Marketing and Customer Experience
Job Function: Content Strategy and Management
Salary: Negotiable
Gender: Any
Key Responsibilities
- Develop and implement content strategies that prioritize customer needs, user experience, and business goals
- Ensure content strategies are aligned with SEO best practices and are optimized for digital delivery channels
- Understand the connection between content, delivery technologies, and design, working closely with UI/UX designers to enhance customer journeys
- Lead brainstorming workshops with clients to establish content strategy goals and deliverables
- Define and manage campaign briefs, content inputs, and new projects for copy and publishing teams
- Collaborate with extended teams and build stakeholder relationships to influence business goals positively
- Gather and create messaging and style guide assets, ensuring consistency in content execution
- Drive cross-channel content execution for web, app, SaaS, and CRM platforms
- Utilize generative AI tools to optimize content delivery at scale
- Lead and mentor a team of content creators and publishers, ensuring high-quality deliverables
- Manage and monitor team work allocations, priorities, and timelines for content delivery
- Collaborate with UI/UX designers using tools such as Zeplin and Figma to create content modules and enhancements
Job Requirements
- Excellent English and Arabic writing and proofreading skills
- Strong understanding of content management systems (CMS) such as Adobe, WordPress, Magento, and Shopify
- Experience with digital marketing platforms, social media, and CRM systems
- Proficiency in technical SEO and its impact on content strategy
- Strong research skills and the ability to train on specific client technologies
- Excellent stakeholder and client management skills with strong presentation and communication abilities
- Managerial experience leading teams of writers and publishers
- Beginner to intermediate knowledge of generative AI tools and practices
- Proficiency in MS Office tools and ability to create content in PowerPoint slide templates
- Working knowledge of UI/UX collaboration tools like Zeplin and Figma is a plus
- Creative and collaborative engagement style with strong problem-solving skills
Preferred Qualifications
- Bachelor’s or Master’s degree in Marketing, Communications, Digital Media, or a related field
- Proven track record in digital content strategy, content management, and cross-channel marketing
- Experience in leading digital transformation initiatives and strategic content planning
- Knowledge of content component modeling and information architecture
What We Offer
- Competitive salary package based on experience
- Opportunity to work with a leading global solutions company
- Career growth and development opportunities in digital marketing and content strategy
- A dynamic and collaborative work environment with cross-functional teams
About the Company
Concentrix is a global leader in customer experience solutions, reimagining everything CX through strategy, talent, and technology. We help brands grow through game-changing solutions, innovative technology, and exceptional experiences. Join us and be part of a team that delivers intelligence-fueled, tech-powered solutions across 70 countries.