Cards Data / Campaign Analyst Job Vacancy in UAE Abdu Dhabi
Posted date [2025-01-11]
(ID: 33130)
• Term: 8 months
• Job location: Abu Dhabi / Dubai
• Experience requirement: 7 years
Key Responsibilities:
• Analyze card and customer engagement data to identify trends, patterns and segmentation specific to the UAE banking market.
• Collaborate closely with the product team to provide data-driven insights and strategic recommendations for product improvements.
• Clear ability to develop use cases in a way that identifies value opportunity upfront, develops a testing framework to measure results, and can tell a clear and impactful story on value and the result
• Conduct comprehensive analysis of cardholder behavior to support targeted marketing (BTL) and customer retention strategies.
• Execute analysis which supports the spend growth on all card products
• Ensure data accuracy and integrity by performing rigorous data audits and validation checks.
• Develop and maintain sophisticated dashboards and reports to track key performance indicators (KPIs) related to card usage and customer behavior.
• Alignment on objectives and priorities of the analytical tasks which is aligned to the business Product (Cards) leads
• Present findings and insights to stakeholders in a clear, compelling, and actionable manner.
• Stay ahead of industry trends and best practices in card data analysis to continuously drive innovation.
Qualifications:
• Bachelor\'s degree in data science, Statistics, Finance, or a related field. Advanced degree preferred.
• Proven experience as a Cards Data Analyst or similar role in the UAE banking industry.-- required
• Familiarity with regulatory requirements and compliance in the UAE banking industry. -- required
• Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
• Experience in predictive modelling in retail banking, particularly Cards and Payments
• In-depth knowledge of card payment systems and processes.
• Proficiency in data analysis tools and software (e.g., SAS, SQL, Python). -- required
• Experience with MS Dynamics – Customer Insights (preferred)
• Exceptional communication and presentation skills including for MD/Senior Stakeholders
• Ability to work independently and as part of a collaborative team.
• Strong attention to detail and problem-solving skills.
Key Performance Indicators (KPIs)
• Transaction Volume: Monitoring the total number of card transactions over a specific period.
• Customer Acquisition Rate: Tracking the number of new cardholders acquired.
• Customer Retention Rate: Measuring the percentage of cardholders who continue to use the card over time.
• Average Transaction Value: Calculating the average value of transactions made using the card.
• Revenue per Cardholder: Analyzing the revenue generated from each cardholder.
• Card Activation Rate: Measuring the percentage of issued cards that are activated and used by customers.
• Credit Utilization Rate: Monitoring the ratio of credit used to the total credit available to cardholders.
• Job location: Abu Dhabi / Dubai
• Experience requirement: 7 years
Key Responsibilities:
• Analyze card and customer engagement data to identify trends, patterns and segmentation specific to the UAE banking market.
• Collaborate closely with the product team to provide data-driven insights and strategic recommendations for product improvements.
• Clear ability to develop use cases in a way that identifies value opportunity upfront, develops a testing framework to measure results, and can tell a clear and impactful story on value and the result
• Conduct comprehensive analysis of cardholder behavior to support targeted marketing (BTL) and customer retention strategies.
• Execute analysis which supports the spend growth on all card products
• Ensure data accuracy and integrity by performing rigorous data audits and validation checks.
• Develop and maintain sophisticated dashboards and reports to track key performance indicators (KPIs) related to card usage and customer behavior.
• Alignment on objectives and priorities of the analytical tasks which is aligned to the business Product (Cards) leads
• Present findings and insights to stakeholders in a clear, compelling, and actionable manner.
• Stay ahead of industry trends and best practices in card data analysis to continuously drive innovation.
Qualifications:
• Bachelor\'s degree in data science, Statistics, Finance, or a related field. Advanced degree preferred.
• Proven experience as a Cards Data Analyst or similar role in the UAE banking industry.-- required
• Familiarity with regulatory requirements and compliance in the UAE banking industry. -- required
• Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
• Experience in predictive modelling in retail banking, particularly Cards and Payments
• In-depth knowledge of card payment systems and processes.
• Proficiency in data analysis tools and software (e.g., SAS, SQL, Python). -- required
• Experience with MS Dynamics – Customer Insights (preferred)
• Exceptional communication and presentation skills including for MD/Senior Stakeholders
• Ability to work independently and as part of a collaborative team.
• Strong attention to detail and problem-solving skills.
Key Performance Indicators (KPIs)
• Transaction Volume: Monitoring the total number of card transactions over a specific period.
• Customer Acquisition Rate: Tracking the number of new cardholders acquired.
• Customer Retention Rate: Measuring the percentage of cardholders who continue to use the card over time.
• Average Transaction Value: Calculating the average value of transactions made using the card.
• Revenue per Cardholder: Analyzing the revenue generated from each cardholder.
• Card Activation Rate: Measuring the percentage of issued cards that are activated and used by customers.
• Credit Utilization Rate: Monitoring the ratio of credit used to the total credit available to cardholders.
