Marketing Specialist – Media and Promotions Job Vacancy in UAE Dubai
The Roads and Transport Authority (RTA) in Dubai is hiring a Marketing Specialist to support promotional campaigns, implement tactical marketing initiatives, and enhance media communications. This role is essential for driving customer engagement, brand visibility, and innovation within RTA’s marketing efforts.
Job Location: Dubai, United Arab Emirates
Industry: Government Administration
Function: Marketing / PR / Advertising
Salary: Estimated AED 22,000 to AED 28,000 monthly
Gender: UAE National Only
Candidate Nationality: UAE Nationals Only
Candidate Current Location: Any
Job Overview
The Marketing Specialist – Media and Promotions will work closely with internal clients to define marketing objectives, develop creative concepts, manage promotional activities, and stay ahead of new marketing trends and technologies. The role requires a blend of creativity, project management, and media expertise to support RTA’s brand excellence.
Key Responsibilities
- Meet with internal clients to discuss business objectives and project requirements
- Provide recommendations for new tactical marketing initiatives and promotional strategies
- Maintain accurate and updated records of all handled marketing projects
- Assist in the production and implementation of promotional campaigns across various media
- Stay current with emerging technologies and explore their applications to enhance RTA’s marketing efforts
- Think creatively to produce new ideas, concepts, and innovative marketing approaches
- Prepare and review business writing content related to campaigns and promotions
- Perform other related duties and responsibilities as assigned by the department
Required Skills and Experience
Education:
- Bachelor’s Degree in Marketing, Business Management, or Media from a recognized university
Experience:
- Minimum 6 years of relevant experience in media and marketing
Skills:
- Strong project management skills with the ability to prioritize and juggle multiple concurrent projects
- High proficiency in business writing and content development
- Excellent computer literacy and software proficiency across a wide range of applications
- Creative thinker with a proactive approach to marketing initiatives
- Flexible, collaborative team player with a customer-centric mindset
What We Offer
- Competitive salary and government benefits package
- Opportunities to lead creative marketing projects in a dynamic environment
- Professional growth in media communications, branding, and public engagement
- Exposure to Dubai’s strategic marketing and smart city initiatives
- Collaborative and innovation-focused workplace culture
About the Company
The Roads and Transport Authority (RTA) in Dubai oversees transportation infrastructure and smart mobility systems, promoting innovation, operational excellence, and sustainable urban development. RTA is committed to enhancing the quality of life for residents and visitors by delivering world-class transport solutions.